Executive Producer, Literary Agent, Art Director, Brand Strategist,
Deal Maker, Speaker & Author
Growing up around film and television both in the "acting world" and in the "business world," she has a unique history and skill set. Her father, a screenwriter, owned both a finance and film distribution company, while her mother was a top real estate agent. She worked on-set, off-set, in editing suites, and sat in funding meetings since the age of 6. Creativity, sales, negotiating, and entrepreneurial grit are in her bloodline. Receiving formal training as a writer, photographer, film/TV director, and art direction at both Northwestern University and Boston University, she went on to produce her first national commercial at the age of 20.
In 1995, she started working for Media Power, a large direct response radio company, doing copywriting for clients like Tony Robbins and radio hosts like Howard Stern. She became the Marketing Director and Executive Producer before the age of 21. She went on to produce their biggest TV infomercials, 50+ radio infomercials, designed their internal product line, while signing up 100+ new clients in less than three years. She took control of talent negotiations and helped expand the 200-seat inbound call center by developing the sales scripts for the agents.
In 2001, she started her agency, Synergixx, quickly hitting $10M in annual revenue within the first few years. She produced hundreds of TV and radio commercials, print campaigns, and online programs and formulated countless health/wellness, skincare, and informational products as the CEO of an 18M+ dollar annual revenue agency. She expanded Synergixx's service offerings by creating a 200+ seat inbound call center as well as a full media buying division. You name the product, and she has probably helped sell it.
As the internet became disruptive to traditional marketing, Charlie drew on her background to help her clients keep their competitive advantage. She became active in celebrity negotiations, talent deals, spokespeople contracts, and endorsement campaigns to keep her client's profitable in the new media environment.
In 2013, as marketers started recovering from a soft economy, hedge fund managers, venture capitalists, and angel investors sought her advice on acquisitions based on her industry reputation. From producing rap videos to partnering with TV celebrities on product lines to media coaching c-suite executives, her agency was anything but traditional.
In 2018, she started and scaled TGC Worldwide, which manages personal brand platforms. Here clients are looking to expand their impact on a global scale through philanthropic efforts, key collaborations, one-of-a-kinds events, and effective thought leadership via multi-media channels.
She also started That Girl Charlie as a separate entity where she represents talent in publishing, film, television, and sponsorship deals.
Whether negotiating a book deal, directing documentaries, negotiating reality show deals, or directing a photoshoot - That Girl Charlie - considers herself a master storyteller with a passion for putting more good into the world.